Cookies Policy
Last Updated: September 1, 2026
This Cookies Policy explains how BizGuru AI ("BizGuru", "we", "us", or "our") uses cookies and similar technologies when you visit or use our website, web application, dashboard, and related services (collectively, the "Service").
This policy should be read together with our Privacy Policy and Terms & Conditions.
By continuing to use BizGuru AI, you acknowledge the use of cookies and similar technologies as described in this policy, subject to any choices or controls available to you and applicable law.
1. What Are Cookies?
Cookies are small text files that websites and web applications may place on your browser or device.
They allow a website to recognize your browser, maintain a session, remember certain information, and support essential functionality.
BizGuru AI may also use technologies similar to cookies, such as browser storage, pixels, tags, or other technical mechanisms where necessary to operate and secure the Service.
Cookies may be:
- Session cookies, which generally expire when your browser session ends.
- Persistent cookies, which remain for a defined period or until removed.
- First-party cookies, placed directly by BizGuru AI.
- Third-party cookies, placed by a service provider operating functionality on our behalf.
2. Why BizGuru AI Uses Cookies
We may use cookies and similar technologies for legitimate purposes including:
- Authentication
- Session management
- Security
- Fraud and abuse prevention
- Maintaining application functionality
- Remembering relevant preferences
- Understanding technical performance
- Diagnosing errors
- Improving the reliability and usability of the Service
We aim to use cookies proportionately and only for legitimate purposes associated with operating and improving BizGuru AI.
3. Categories of Cookies
Depending on the features and configuration of the Service, cookies may fall into the following categories.
A. Strictly Necessary Cookies
These cookies are essential for the Service to function.
They may support:
- User authentication
- Login sessions
- Secure navigation
- Access to protected dashboard areas
- Security controls
- Session continuity
- Basic application functionality
Without these cookies, certain parts of BizGuru AI may not function properly.
Because these technologies are necessary to provide requested functionality, they may not be removable through ordinary preference controls where applicable law permits their use without consent.
B. Functional Cookies
Functional cookies help the Service remember choices or preferences that improve your experience.
Examples may include remembering:
- Application preferences
- Interface preferences
- Certain session-related settings
- Previously selected options
If these technologies are disabled, some personalized functionality may be reduced.
C. Performance and Analytics Technologies
Where implemented, BizGuru AI may use analytics or performance technologies to understand how the Service performs.
These technologies may help us understand information such as:
- Which pages or features are used
- General interaction patterns
- Performance problems
- Error frequency
- Application loading behavior
- Technical issues affecting users
Analytics information may be aggregated or otherwise processed to help us improve the Service.
We do not use analytics information to claim that we know more about individual users than the technology actually provides.
D. Security and Abuse-Prevention Technologies
BizGuru AI may use cookies or similar browser technologies to support security and detect suspicious or abusive activity.
These mechanisms may help us:
- Protect accounts
- Detect unusual activity
- Reduce automated abuse
- Maintain session integrity
- Protect application infrastructure
Security-related technologies may be necessary even when optional analytics or preference technologies are disabled.
E. Marketing or Advertising Technologies
BizGuru AI may introduce marketing or advertising technologies in the future.
If we use non-essential advertising or tracking technologies that require consent under applicable law, we will provide appropriate disclosures and controls before or when such technologies are deployed.
We do not represent that advertising or marketing cookies are currently used unless they are actually implemented in the relevant version of the Service.
4. Authentication Cookies
BizGuru AI uses authenticated sessions to provide access to protected areas of the application.
Authentication-related cookies or session mechanisms may be used to help:
- Keep you signed in
- Verify authenticated requests
- Protect dashboard access
- Maintain session continuity
- Prevent unauthorized access
These technologies are an important part of the Service's authentication architecture.
If you disable necessary authentication cookies, you may be unable to access certain account features.
5. Cookies and the BizGuru AI Dashboard
The BizGuru AI dashboard is designed as an authenticated application.
Cookies and related session mechanisms may therefore be necessary for functions such as:
Some cookies may exist only for the duration of your authenticated session, while others may persist for a defined period depending on their purpose.
6. Third-Party Services
BizGuru AI may use third-party infrastructure and service providers to operate parts of the Service.
Depending on the current implementation, these may include providers supporting:
- Hosting
- Authentication
- Database infrastructure
- AI processing
- Security
- Analytics
- Application delivery
Some third-party technologies may place or access cookies or similar identifiers.
The privacy practices of those providers may be governed by their own privacy policies and applicable terms.
BizGuru AI does not control every technical mechanism used by independent third-party providers.
7. Managing Cookies Through Your Browser
Most modern browsers allow you to control cookies through browser settings.
Depending on your browser, you may be able to:
- View stored cookies
- Delete cookies
- Block cookies
- Allow cookies only from selected websites
- Block third-party cookies
- Clear cookies when closing the browser
- Receive notifications before cookies are stored
The exact controls differ between browsers and devices.
You can generally find cookie controls within your browser's Privacy, Security, or Site Settings area.
8. What Happens If You Disable Cookies?
Disabling cookies does not necessarily prevent you from visiting the public portions of BizGuru AI.
However, disabling necessary cookies may affect features such as:
- Login
- Authentication
- Dashboard access
- Session continuity
- Security controls
- Certain application preferences
Optional technologies, where applicable, may be disabled with less impact on core functionality.
We aim to distinguish essential functionality from optional tracking wherever technically and legally appropriate.
9. Cookie Preferences and Consent
Where applicable law requires consent for non-essential cookies or similar technologies, BizGuru AI may provide an appropriate consent or preference mechanism.
Depending on the available controls, you may be able to:
- Accept optional cookies
- Reject optional cookies
- Manage categories of cookies
- Change your preferences later
Necessary technologies required for requested functionality may continue to operate where legally permitted.
Your preferences may be stored using a cookie or similar technical mechanism so that the Service can remember your selection.
10. Do Not Track Signals
Some browsers provide a Do Not Track (DNT) signal.
Because there is currently no universal technical standard governing how websites must respond to every DNT implementation, BizGuru AI may not respond to all DNT signals in the same manner.
Where applicable law requires a specific response to browser-based privacy signals, we will handle those signals in accordance with the applicable requirements.
11. Cookie Retention
Cookie duration depends on its purpose.
For example:
- Session cookies may expire when your browsing session ends.
- Authentication cookies may remain active for the duration of your authenticated session or applicable session period.
- Preference cookies may remain until they expire or are deleted.
- Analytics or other optional technologies, if used, may have their own defined retention periods.
We seek to avoid retaining cookies longer than reasonably necessary for their intended purpose.
12. Privacy and Personal Information
Cookies may sometimes be associated with information that can identify or relate to a user.
Our handling of information associated with cookies is governed by our Privacy Policy.
We use reasonable measures designed to protect information associated with the Service, but no internet-based technology can guarantee absolute security.
You should review our Privacy Policy for more information about:
- Information we collect
- How information is used
- Data retention
- Third-party processing
- User privacy rights
- Data security
13. Changes to This Cookies Policy
We may update this Cookies Policy when:
- Our Service changes
- New technologies are introduced
- Cookie practices change
- Legal or regulatory requirements change
- Third-party services change
When material changes are made, we may provide appropriate notice.
The "Last Updated" date at the beginning of this policy indicates the latest revision.
14. Contact Us
If you have questions about our use of cookies or similar technologies, please contact:
BizGuru AI
Contact: info@brcstar.in
Website: bizguru.brcstar.in
Business/Legal Entity: Part of BRC STAR (OPC) PRIVATE LIMITED
When contacting us about cookies or privacy, please provide enough information for us to understand your question or request.
15. Relationship With Other Policies
This Cookies Policy forms part of BizGuru AI's broader privacy framework.
For a complete understanding of your use of the Service, please also review:
- Privacy Policy
- Terms & Conditions
- Any applicable subscription or billing terms
- Any additional notices presented within the Service
Where applicable law provides you with additional privacy rights or protections, nothing in this policy is intended to limit those rights.
Our Approach to Cookies
BizGuru AI aims to use cookies and similar technologies responsibly, transparently, and proportionately.
Our primary objective is to ensure that authentication, security, application functionality, and the user experience work reliably while providing appropriate transparency and control over optional technologies.
By using BizGuru AI, you acknowledge this Cookies Policy and understand that certain cookies or similar technologies may be necessary for the Service to function.